Building PURU Suisse: The Journey from Finance to 100% Natural Living and the Creation of Captain PURU
Sylvain Horwood — Founder, PURU Suisse GmbH
In this inspiring episode of Xraised, we sit down with Sylvain Horwood, Founder of PURU Suisse GmbH, Creator of Captain PURU, and author of The Frequency Diet, to explore how a personal philosophy of natural living evolved into one of Switzerland’s most trusted 100% natural personal care brands.
Born and raised in London on a macrobiotic, organic diet long before “clean living” became a global movement, Sylvain brings a lifetime of authenticity and purpose to the world of sustainable wellness. After a successful career in finance, he left the corporate world behind to build something truly personal — PURU Suisse, a company that embodies simplicity, transparency, and a deep respect for nature.
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