AI for Business: Niranjan KV on Sellaa AI & Rizeon AI
Niranjan KV — Founder & CEO of Sellaa AI & Founder of Rizeon AI
Niranjan KV is the Founder & CEO of Sellaa AI and the founder of Rizeon AI, two ventures focused on helping businesses put artificial intelligence to practical use. In this interview, journalist Myles puts one core question to him: how can business owners move from knowing they should use AI to applying it where it genuinely makes a difference, rather than simply adding another tool?
Niranjan is a technology founder working at the intersection of AI and business operations. He leads [Sellaa AI](https://www.sellaa.ai/) as Founder & CEO and is also the founder of [Rizeon AI](https://rizeonai.com/). Public company data lists Sellaa.ai as a Singapore-based company founded in 2024 by Niranjan, operating as a provider of AI agents that automate business workflows and customer interactions.
Rizeon AI describes itself as a Singapore AI consultancy building AI infrastructure for professional service firms and private healthcare. Its stated focus is automating document chasing, lead response, client communication, and admin operations. Together, the two companies reflect a hands-on approach to AI adoption for business: one centred on AI agents, the other on consultancy and embedded systems.
The conversation follows five questions that map the typical journey of a business adopting AI:
Myles opens with the founder's path into AI and the decision to build Sellaa AI, setting the context for everything that follows.
Many business owners accept that they should be using AI but are unsure of the first step. The interview explores what Niranjan sees most often when he speaks with them.
A central theme is the difference between meaningful AI use and simply adding another tool. Myles asks how a company's needs are assessed before anything is deployed.
The discussion turns to what Sellaa AI delivers in practice and the areas where clients typically see the largest gains.
The closing question looks beyond the latest trend: what should businesses be doing now so they are ready for what comes next in AI?
A recurring industry concern is that adoption stalls after purchase. Rizeon AI's own site notes that tools can end up underused and expected ROI may never arrive, because AI was never embedded into the way the business works. That framing helps explain why the interview focuses on identifying the right use cases rather than chasing tools.
Visit [Sellaa AI](https://www.sellaa.ai/) and [Rizeon AI](https://rizeonai.com/).
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